{"title":"BREATHIN'","description":"\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003eBREATHIN’ means “breathing” — a reminder in the present tense. From TinShing STUDIO, the series brings CLASSIC into conversation with fruit, flowers and new flavour ideas.\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003eA bird, a city, a recurring season.\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003eThe Black-faced Spoonbill is the series’ visual motif. In the brand story, its return to Hong Kong echoes the arrival of ume in season. The Cantonese wordplay between “black face” and “fatigue revealed” gives the label its local voice: a quiet reminder to notice the rhythm of everyday life.\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e \u003c\/p\u003e\n\u003ch3 class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003eDeveloped with Jade Lau\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003eBartender Jade Lau helped develop the BREATHIN’ range. Her approach to flavour pairing and cocktail craft shaped the character of each expression.\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"breathin-passion-fruit-umeshu","title":"Breathin’ Passion Fruit Umeshu","description":"\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003ePassion Fruit is one of three BREATHIN’ expressions developed with Jade Lau. Fresh fruit gives CLASSIC another tropical direction.\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"TinShing Umeshu","offers":[{"title":"Default Title","offer_id":50524648374334,"sku":null,"price":428.0,"currency_code":"HKD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/4815\/8782\/files\/12_BREATHIN_PASSION-FRUIT.jpg?v=1790924224"},{"product_id":"breathin-pomelo","title":"Breathin’ Pomelo Umeshu","description":"\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003ePomelo takes BREATHIN’ in a citrus-led direction, bringing Thai pomelo into the series’ CLASSIC-based flavour exploration.\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"TinShing Umeshu","offers":[{"title":"Default Title","offer_id":50524656762942,"sku":null,"price":428.0,"currency_code":"HKD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/4815\/8782\/files\/13_BREATHIN_POMELO.jpg?v=1790924122"},{"product_id":"breathin-tai-ju-jasmine-longan-umeshu","title":"Breathin’ Tai Ju, Jasmine \u0026 Longan Umeshu","description":"\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt; mso-pagination: widow-orphan lines-together; page-break-after: avoid;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-fareast-font-family: 'Liberation Sans'; mso-bidi-font-family: 'Liberation Sans';\"\u003eOne expression brings Tai Ju, jasmine and longan together over CLASSIC’s triple-rice foundation. It is one product within the three-expression BREATHIN’ range, not three separate flavours.\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"TinShing Umeshu","offers":[{"title":"Default Title","offer_id":50545198727230,"sku":null,"price":428.0,"currency_code":"HKD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/4815\/8782\/files\/15-TS-BREATHIN_Tai-Ju_-Jasmine-_-Longan_36de83a5-a699-4b40-9d2b-269dba622fd6.jpg?v=1791455919"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/4815\/8782\/collections\/breathin_taiju_cathay_campaign_hero_03.jpg?v=1790938963","url":"https:\/\/tinshingumeshu.com\/en\/collections\/breathin.oembed","provider":"TinShing Umeshu","version":"1.0","type":"link"}